Modern Minimalist Brand Identity System for Sustainable Coffee Roastery - Logo, Guidelines & Packaging

We are seeking a talented graphic designer to create a complete brand identity system for our new sustainable coffee roastery, 'Ember & Bloom'. Our core values revolve around ethical sourcing, environmental responsibility, and high-quality coffee. The design should reflect this commitment through a modern, minimalist aesthetic with subtle nods to nature and craftsmanship. This project encompasses several key deliverables: 1) Logo Design (primary, secondary, and icon variations). 2) Brand Style Guide: Defining color palettes, typography (headline & body), imagery guidelines, and voice. 3) Packaging Design: Three variations of coffee bag labels (1lb, 2lb, and 5lb) with a premium, eco-friendly feel. We are open to creative exploration but envision clean lines, natural textures (simulated), and a potentially hand-drawn element to convey authenticity. The final design must be versatile enough to work across both print and digital platforms, including our website, social media, and merchandise. Close collaboration with our team is expected throughout the design process to ensure alignment with our vision and brand strategy. We are looking for a designer who can demonstrate expertise in logo design, branding guidelines, and packaging design. The final deliverables should be provided in vector format (Adobe Illustrator) and high-resolution raster formats (Adobe Photoshop).