High-Impact Instagram Reels & Story Design Package for Fitness Brand – Photoshop, Canva & Lightroom Expertise Required

Seeking a highly skilled and creative social media graphic designer to develop a comprehensive set of visually stunning Instagram Reels thumbnails, Story covers & post cover designs for a rapidly growing fitness brand focused on HIIT workouts and nutritional guidance. The project involves crafting approximately 30 Reels thumbnails, 25 Story covers (for various themes like workout motivation, recipe spotlights, and behind-the-scenes content), and 10 post cover designs for the Instagram feed. We need a consistent brand aesthetic that is energetic, bold, and inspiring while maintaining a clean and modern look. You will be responsible for designing engaging graphics that drive clicks, increase brand awareness, and ultimately boost follower engagement. Experience with Adobe Photoshop is crucial for creating complex edits and incorporating brand elements like logos and typography seamlessly. Proficiency in Canva is essential for quickly adapting designs for various social media platforms and ensuring easy content creation on the client’s end. Lightroom skills are needed for photo retouching and color grading to achieve a cohesive visual identity across all platforms. We're looking for someone who can understand our brand guidelines, interpret data-driven insights to optimize designs for maximum impact and suggests creative ideas that resonate with our target audience. A portfolio showcasing similar social media design work is required. The final package should include high-resolution source files and optimized assets for Instagram’s specifications.